Work with the acclaimed author of The PR Idea Book to:
- Identify and adjust deficiencies
- Recognize and pursue opportunities
- Convert your natural gut instincts into actionable plans
- Develop a strategic communications plan for business success
THE PR IDEA BOOK: 50 Proven Tools That Really Work: Outskirts Press, Denver CO; 2006, 196 pp., paper, $12.95.
A sourcebook of ideas, strategies and tactics forged through real-world use with businesses of all sizes – from start-up organizations with spectacular better-mousetrap ideas to Fortune® 100 mega-successes that use powerful PR strategies to stay one step ahead of aggressive competitors. The PR Idea Book: 50 Proven Tools That Really Work is filled with inspirational ideas to transform public relations efforts from ho-hum to can't-miss. Buy it now
